OTTAWA, CANADA: Tensions between Canada and the United States have escalated after Ontario refused to immediately withdraw its controversial anti-tariff advertisement, despite strong criticism from former U.S. President Donald Trump.
The advertisement, aired during high-profile broadcasts such as the World Series, uses edited footage of former U.S. President Ronald Reagan to argue against trade tariffs, claiming they hurt economies and jobs on both sides of the border. However, Trump branded the ad as “fraudulent” and “dirty,” accusing Canada of manipulating Reagan’s message and undermining fair trade principles.
In a fiery statement, Trump declared that trade talks with Canada would be halted, adding that “Canada got caught cheating on a commercial … That’s dirty play. But I can play dirtier than they can.” The comments reignited a diplomatic spat that had simmered since earlier trade disputes under his administration.
Ontario Premier Doug Ford defended the campaign’s message, asserting that it reflects “Canada’s right to speak out against unfair trade barriers.” Though he announced that the ad would be paused after the weekend, it continues to air during key sporting events, prompting Washington to view the move as a deliberate provocation.
Political analysts suggest that the controversy underscores the fragility of trade relations under the US-Mexico-Canada Agreement (USMCA). Many warn that weaponizing media campaigns could jeopardize the carefully balanced trade framework that supports billions in cross-border commerce.
As both nations dig in, the dispute highlights how political messaging can rapidly transform into an international flashpoint — where image, economy, and diplomacy collide.
This story has been reported by PakTribune. All rights reserved.