PCB and Pepsi launch talent hunt programme
11 June, 2010
LAHORE: The Pakistan Cricket Board (PCB) and Pepsi Cola International launched a talent hunt programme with the name ‘Pepsi Cricket Activation’ here on Thursday.
LAHORE: The Pakistan Cricket Board (PCB) and Pepsi Cola International launched a talent hunt programme with the name ‘Pepsi Cricket Activation’ here on Thursday. Addressing a joint press conference at Royal Palm and Country Club, the PCB and Pepsi Cola officials said the aim of the programme was to select talented cricketers from all over the country. The PCB was represented by Intikhab Alam and Wasim Bari while Khurram Koraishy represented Pepsi Cola.
A spokesman for the Pepsi Cola said many talented young boys may never get a chance to get selected for the national cricket team due to lack of oppurtunities. “For these young talented boys of Pakistan, Pepsi and PCB are launching this programme where each and every boy, whether he belongs to any province or any city in Pakistan, will get a fair chance for getting short listed for being trained at the National Cricket Academy (NCA) and eventually for the Pakistan cricket team,” he added
In the first phase of the programme, the trials will be held across Pakistan in which more than 100 cities will be covered: from Lahore, Karachi, Islamabad, FATA to Swabi, Turbat and Dadu. Each boy who is less than 16 years of age will get a chance to prove his mettle and get selected by PCB’s qualified coaches and selectors. The selected individuals will than be grouped into 12 teams (11 regional and one FATA teams) and a regional tournament will be held amongst the most talented youth of the country. From this tournament, top 25 will be selected for rigorous training at the NCA and if they keep performing well they will get a chance to get selected for the Under-19 team.