POF team participating in IDEX-2017 in Abu Dhabi
21 February, 2017
WAH CANTT: The Pakistan Ordnance Factories (POF) team, headed by POF Board Chairman, Lt Gen Omar Mahmood Hayat, is participating in the IDEX-2017 held in Abu Dhabi.
POF is showcasing its whole range of products in this mega international event and hopes to secure a large number of customers from within the region. POF is also going to sign several agreements with various countries during the course of the exhibition to enhance mutual cooperation in defence production. POF's pride weapon "POF Eye, a Corner Shot Rifle" remained the center of attention among the visitors during the 1st and 2nd day of the exhibition.
Pakistan is the second country in the world and the 1st in the Islamic world that has produced an advanced weapon system which can target with precision without exposing the shooter.
A letter of understanding has been signed between POF and Beretta Italy on the 2nd day of the IDEX at the POF Stall.
According to a MoU, POF will start the sale of Beretta products such as pistols, shotguns, and other apparel in Pakistan. POF and Beretta have agreed that they will cooperate on future business opportunities relating to Beretta products in Pakistan. Joint marketing and cooperation will be made in order to enhance the export marketing. Beretta is a famous brand for the manufacture of high quality products and POF has been the manufacturer of the latest weaponry for the last 66 years. It is considered the mother industry in defence production of Pakistan. The joint cooperation between the two famous brands will go a long way and bring lucrative business opportunities for both companies. The POF Chairman signed the agreement from the POF side while Beretta Defence Sales Director, Antonio Biondo, signed on behalf of Beretta.