PEMRA approved registration/accreditation of TAM-TRP
17 October, 2018
The Pakistan Electronic Media Regulatory Authority (PEMRA) Tuesday approved registration/accreditation of Television Audience Measurement (TAM)/Television Rating Points (TRP) Rating Services Regulations, 2018, and granted approval to award licenses to rating companies on case-to-case basis.
A meeting of the regulator headed by its Chairman Muhammad Saleem was apprised of the orders passed by the Supreme Court regarding rating regulations. The authority called for making the rating mechanism transparent and up to the satisfaction of all the stakeholders.
The meeting also approved grant of five satellite TV broadcast station licenses, for which bidding was held on September 11, 2018, under Section 19 of the PEMRA Ordinance, 2002, in pursuance of an advertisement dated September 01, 2014, after the completion of procedural formalities. The process was delayed due to legal issues.